Ideas that Matter

Sappi Paper's Ideas that Matter is the only grant program of its kind in the paper industry that funds projects addressing a variety of social issues – from diversity and human rights campaigns to health and youth development. Since 1999 Sappi has funded more than 500 programs for nearly $13 million worldwide in support of causes that change lives, communities, and ultimately, the planet.*

Samples shown are various Call for Entries collateral.
Client: Sappi North America
Printer: Hemlock Printers, Walnut Creek
Creative Director: Bob Kellerman
Designer: Arvi Raquel-Santos
Photography: Michael Weymouth, Rob Villanueva
Videography: Rob Villanueva

"Over the course of this program, Sappi North America has financed projects that have resulted in real change such as making broadband internet available for K-12 American schools, delivering properly dosed medicines for children in Africa, providing access to fresh food for Baltimore inner-city neighborhoods, and encouraging adoption of 'ugly' dogs in Oklahoma. The breadth, quality and impact of projects we've supported have made a meaningful difference in people's lives," said Patti Groh, Marketing Communications Director, Sappi North America. "Social design impacts society in a positive way so we're honored to annually produce, nurture and provide support for the work of designers and nonprofits."*

*Descriptions of the Ideas that Matter program and pull-quote taken from Sappi Online.

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